BitterSweet Talks: Changes in festival culture
BitterSweet
Talks
THURSDAY · 14 AUG 2025
THURSDAY · 14 AUG 2025
18:00
Changes in Festival Culture – A New Narrative and the Emotional Dimension of the Experience
Speakers:
Justyna Żukowska-Gołębiewska – Psychologist, expert on the project Młode Głowy
Damian Ziółkowski – Art Director, We3studio
Sara Kordek – Head of Brand, Good Taste Production
Martyna Olszak – CEO, Easy Tiger Agency
It’s not enough that good music plays! For a festival to resonate with you long-term, something more must happen. In this conversation, you’ll capture that more. We’ll also discuss what attendees often don’t see: What does festival organization look like from the inside? How many decisions are based on emotions, care, and mindfulness? How do you create a space that’s not only entertaining but also supportive?
